Unveiling Shopbop's Remarkable 262% Month-over-Month Sales Increase
Subtitle
Exploring Shopbop's Collaborative Success with collAble in Driving Remarkable Growth
Key Metrics
1. 262% Month-over-Month (MoM) Increase in Sales
2. 38% Increase in Monthly Audience Reach
3. 28% New Creators Onboarding
2. 38% Increase in Monthly Audience Reach
3. 28% New Creators Onboarding
Summary
Shopbop experienced a remarkable 262% month-over-month increase in sales, through leveraging Collable's network of influencers and monthly special events exposure, Shopbop achieved unprecedented growth in a competitive market.
Goal
The primary objective was to drive substantial growth in sales while expanding Shopbop's presence in the US market.
Approach
Through a multi-faceted approach, Shopbop focused on increasing visibility and engagement. This involved collaborating with influencers to create authentic and compelling content, ranging from fashion hauls to style guides, and leveraging social media platforms such as Instagram and Weibo to showcase Shopbop's latest collections.
Results
Achieved an impressive 262% month-over-month increase in sales, surpassing initial expectations.
Reached a wide audience across various channels, contributing to heightened brand awareness and customer engagement.
Reached a wide audience across various channels, contributing to heightened brand awareness and customer engagement.
We Make Collaborations Happen
We Make Collaborations Happen